Búsqueda de LIBROS DEL AUTOR: rosendo rios veronica perez del campo enrique

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BUSINESS RESEARCH METHODS

ROSENDO RÍOS, VERÓNICA / PÉREZ DEL CAMPO, ENRIQUE

The Industrial Revolution favored the growth of supply, until its surplus with regards to demand led to the paradigm shift from focusing on the product (?a good product sells itself?), or production (?a cheap product sells itself?), to the emphasis on customer relationships (?understanding consumer needs through market research?). Therefore, economic and technological developme...

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Búsqueda de LIBROS DEL AUTOR: rosendo rios veronica perez del campo enrique

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